The 1st International Conference of Innovative Research in East-West Business

The opportunities and challenges of globalized knowledge production and global innovation network 

• MNCs knowledge production between global networks and local collaboration 

• New arrangements of collaboration between private sectors and public academic institutions 

• Innovation-oriented economic development and global innovation network 

• Entrepreneurship of S&T and pattern for new firm growth 

• New patterns of innovation: Social Innovation, Open Innovation, User Innovation, Frugal Innovation 

Digital science, technology and innovation (STI) 

• IT-enabled innovation in business operation and services 

• Big data application in emerging market 

• New institutional models for digital science, technology and innovation 

• Data science and business innovation 

Organizational innovation in the new technological environment 

• Influences of new technologies on organization-mobile internet, big data, cloud computing, AI, distributed manufacturing technology and so on.  

• The governance of organization in the new technological environment-new processes, new instruments 

• New organizational structure of Multinational Corporations (MNCs) in the new technological environment 

Business model innovation in the emerging industries and economics 

• New path to business model innovation 

• Value creation in business model innovation 

• Innovation ecosystem and business ecosystem 

• Modeling and measuring the dynamics of business systems 

Innovation in Marketing 

• Social media/social network and consumer behavior 

• Mobile marketing and consumer behavior 

• Marketing decision making based on big data analysis 

Innovation in Accounting and Finance 

• The corporate innovation with the financing restriction 

• The innovation with the internet-based financing 

• Knowledge capital pricing in innovation 

• The Innovation of Internet Insurance Products 

Innovation in general management 

• Innovation in Human Resource Management 

• Innovation in Organizational Behavior 

• Innovation in Corporate Strategy 

• Innovation in Corporate Social Responsibility 

Special sessions: The case study in the field of business and innovation 

• Dialogue 1: The challenges of business education in East-west 

• Dialogue 2: Publication or Application: Innovative study and business practice