Introduction
The Society for Marketing Advances (SMA) is a premier marketing association that hosts an annual conference that brings together marketing educators and professionals from throughout the United States and abroad. SMA is founded to foster service, research, and education in all phases of marketing and to encourage the exchange of ideas among members with similar interest. SMA endeavors to promote the growth of intellectual leadership in the field of marketing on the part of teachers, researchers, and students in universities and interest executive business and government.
Call for paper
Important date
-
Cengage Pride-Ferrell Innovations in Teaching Competition
-
Axcess Capon Distinguished Teaching Competition
-
SMA Teaching Moments
-
Back to the Future: Revisiting the Foundations of Marketing
-
Consumer Behavior
-
Cross-Cultural and Global Marketing
-
Entrepreneurship
-
Logistics and Supply-Chain Management
-
Marketing Analytics and Big Data
-
Marketing Education
-
Marketing Research
-
Marketing Strategy
-
Personal Selling and Sales Management
-
Pricing
-
Product and Brand Management
-
Promotions
-
Public Policy and Non-Profit
-
Retailing
-
Services Marketing
-
Social Media and Marketing Technology
-
Tourism, Hospitality, Food, Music, and Sports Marketing
Guidlines
All papers must be original and not simultaneously submitted to another journal or conference. The following paper categories are welcome:
- Papers (complete works with an initial submission maximum page length of 20 double-spaced pages, including all references, tables, and figures)
- Presentations (incomplete works with an initial submission maximum page length of 5 double-spaced pages, including all references, tables, and figures)
- Panels (multi-paper, roundtables, and special panel sessions focused on a specific theme)
All Comments
Important Date
-
Conference Date
Oct 31
2018
toNov 03
2018
-
Jun 01 2018
Draft paper submission deadline
-
Nov 03 2018
Registration deadline
Contact Information
Submit Comment