Academy of Marketing Science World Marketing Congress 2019 (AMSWMC22)

Advertising and Integrated Communication

• Anand Kumar, University of South Florida, Tampa, USA - akumar@usf.edu

Big Data and New Marketing Analytics

• Jake Ansell, University of Edinburgh, UK - J.Ansell@ed.ac.uk  

• Annie Pei-I Yu, National Chung Cheng University, Taiwan - annieyu@ccu.edu.tw  

Branding and Product Management

• Cleopatra Veloutsou, University of Glasgow, UK - Cleopatra.Veloutsou@glasgow.ac.uk

• Kirsten Cowan, Neoma Business School, France - kirsten.cowan@neoma-bs.fr

Business-to-Business Marketing

• Kaouther Koolie, Bournemouth University, UK – kkooli@bournemouth.ac.uk

• Elvira Bolat, Bournemouth University, UK – ebolat@bournemouth.ac.uk

Children and the Marketplace

• David Marshall, University of Edinburgh, UK – David.Marshall@ed.ac.uk

Consumer Behavior

• Joe Vella, Malta University, Malta - joseph.m.vella@um.edu.mt  

• Jennifer Yule, Northeastern University, USA - je.yule@neu.edu

Consumer Culture: Interpretive Perspectives

• Stephanie O’Donohoe, University of Edinburgh, UK – S.O’Donohoe@ed.ac.uk 

Corporate social responsibility, ethics, environmental and green marketing

• Matthew Lunde, Ithaca College, USA - Matthew.b.lunde@gmail.com

Cross-Cultural, Multicultural and/or International Marketing  

• Monica Hernandez, St. Edwards’ University, USA - mherna71@stedwards.edu 

Digital Marketing

• Kirk Plangger, King’s College London, UK - Kirk.plangger@kcl.ac.uk  

• Jan Kietzmann, Simon Fraser University, Canada - jan_kietzmann@sfu.ca  

Distribution and Supply Chain Management

• Rajesh Iyer, Bradley University, USA - riyer@fsmail.bradley.edu  

• Matt Wilson, Royal Institute of technology (KTH), Sweden – mattwilson.bsc@gmail.com

Entrepreneurship and Innovation

• Jeanette Paschen, Royal Institute of Technology - jeannette.paschen@indek.kth.se 

• Karen Robson, University of Windsor - krobson@uwindsor.ca

Financial Services Consumers and Marketing

• Julie Robson, Bournemouth University, UK - JRobson@bournemouth.ac.uk  

• Heejung Park, University of Wyoming, USA - hpark5@uwyo.edu  

Fashion and Luxury Marketing

• Patsy Perry, University of Manchester, UK - patsy.perry@manchester.ac.uk

• Victoria Osburg, Hull University, UK - V.Osburg@hull.ac.uk  

Food Marketing and Consumption

• Mary Brennan, University of Edinburgh, UK – Mary.Brennan@ed.ac.uk

• Mary McCarthy, University College Cork, Ireland - M.McCarthy@ucc.ie  

Healthcare Marketing

• Sarah Lord Ferguson, Simon Fraser University, Canada - sarah_lord_ferguson@sfu.ca

Marketing and society, not-for-profit marketing, charity marketing, bottom-of-the-pyramid marketing

• P. Sergius Koku, Florida Atlantic University, USA - koku@fau.edu  

• Gillian Sullivan, Mont LaTrobe University, Australia – g.sullivan-mort@latrobe.edu.au

Marketing Education

• Alma Mintu-Wimsatt, Texas A&M University-Commerce, USA - Alma.Wimsatt@tamuc.edu  

• Héctor R. Lozada, Seton Hall University, USA - lozadahe@shu.edu  

Marketing in Emerging Markets 

• Jay Mulki, Northeastern University, USA - j.mulki@neu.edu  

Marketing Research: Methods, Measures, and Analytics

• Joe Hair, University of South Alabama, USA – jhair@southalabama.edu

• Christian Ringle, Hamburg University of Technology, Germany – c.ringle@tuhh.de  

• Marko Sarstedt, Otto Van Guericke University Magdeburg, Germany - marko.sarstedt@ovgu.de

Marketing Strategy

• Leyland Pitt, Simon Fraser University, Canada - lpitt@sfu.ca  

• Vida Morkunas, Lulea University of Technology New Product development and Innovation, Sweden - Vidamorkunas@telus.net 

New Product Development and Innovation

• Tek Thongpapanl, Brock University, Canada - nthongpa@brocku.ca 

• Adam Mills, Loyola University, USA - ajmills@loyno.edu   

Personal Selling and Sales Management

• Felicia Lassk, Northwestern University, USA - F.Lassk@northeastern.edu  

Pricing and Customer Value

• Ben Lowe, University of Kent, UK - B.Lowe@kent.ac.uk    

• Carl-Philip Ahlbom, Stockholm School of Economics, Sweden - carl-philip.ahlbom@hhs.se

Relationship Marketing/CSR/Customer Loyalty/CLV

• Harjit Sekhon, Coventry University, UK - bsx209@coventry.ac.uk 

Retailing (Online/Offline) 

• Kishore Gopalakrishna Pillai, University of East Anglia, UK - K.Gopalakrishna-Pillai@uea.ac.uk 

• Prithwiraj Nath, Leeds Beckett University, UK - p.nath@leedsbeckett.ac.uk 

Services Marketing

• Dahlia El-Manstrly, University of Edinburgh, UK – Dahlia.El-Manstrly@ed.ac.uk 

• Linda Alkire, Texas State University, USA - l_n57@txstate.edu

Social Media Marketing

• Ben Marder, University of Edinburgh, UK – Ben.Marder@ed.ac.uk 

• Antonia Erz, Copenhagen Business School, Denmark - ae.marktg@cbs.dk

Wine and Tourism Marketing

•  tbc 

Special Sessions

• Tina Harrison, University of Edinburgh, UK - Tina.Harrison@ed.ac.uk   

Doctoral Colloquium

• Jillian Farquhar, Solent University, UK - Jillian.Farquhar@solent.ac.uk